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The controversial viral case of #LadyRosca: buy low to sell more expensive

An entrepreneur was the target of criticism and congratulations on social networks after acquiring 300 roscas de reyes on sale and reselling them at a higher price.
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January 10, 2021 3 min read

This article was translated from our Spanish edition using AI technologies. Errors may exist due to this process.

This weekend, social networks gave the nickname #LadyRosca to a woman who bought hundreds of roscas de reyes for 99 Mexican pesos and sold them for 150 pesos. This is Sayra de la Cruz, who invested almost 30 thousand pesos to buy the bread at a Sam’s Club in Villahermosa, Tabasco. After the purchase, the woman offered the threads in the middle of a public road, outside the self-service store. These sold out in hours, as their price was still 50% lower than the original in the store (299 pesos).
Many Internet users criticized the entrepreneur and called her “abusive” , for hoarding the product and selling it more expensively. In addition, there were those who made fun of his appearance and his socioeconomic status.
Other netizens defended and congratulated her, as her action did not harm anyone and only did the same thing as millions of entrepreneurs: buy an item at a low price and resell it at a higher price to make a profit.

#LadyRosca1 Costco is a company that focuses on wholesaling.2 They are seasonal items not a first necessity.3 Behind that is the effort, ambition and vision of someone who wants to have an income for herself and her family. pic.twitter.com/fbg6PHFh8A
– Edgar Sanchez (@ Edgar117Sanchez) January 9, 2021
This is how #LadyRosca responded
Faced with the controversy generated by her idea, Sayra responded to criticism through her Facebook profile. In a post on Friday, January 8, he clarified that he is a merchant and learned that trade from his mother “with great honor.”
The call #LadyRosca pointed out that she did not do it alone, as she had the support of other women “who, together with me, are dedicated to commerce and who always in union and with God in front of us, we risk selling and investing in what is convenient for us .”

Has anyone been affected by the #LadyRosca initiative?
If we look at it, the store sold a lot of threads that may have ended up in the trash. In addition, they had the same expected profit in their auction price (99 pesos). Remember that Sam’s Club specializes in the sale of wholesale products for its members. Therefore, it is not strange that a single person takes all the units in stock of some product.
Those who bought the threads for 150 pesos were satisfied, because with everything and the increase, they cost half the original price (299 pesos). They were also able to enjoy the product without having to pay for the store membership.
Certainly, Sayra and her partners were the great winners, since in the end they obtained a profit of 15 thousand pesos.
Perhaps those who can blame #LadyRosca are other members of Sam’s Club, who could no longer get their thread on sale at that branch.

7 Productivity Hacks from 7 Successful Entrepreneurs

Many successful entrepreneurs, including founders of multi-billion dollar companies, got to where they are through a combination of unique idea generation and hard work. Naturally, most of us aspire to achieve something similar—even if we can’t hope to replicate that scale.
That’s one reason why I like to read and discover some of the unique productivity hacks, habits, and behaviors that helped those successful entrepreneurs achieve their status. I’ve listed some of my favorites below.

Productivity Hacks from Top Entrepreneurs
Try these interesting productivity hacks from some of the most successful entrepreneurs of our era:
1. Elon Musk: Schedule your day in 5-minute intervals
Elon Musk, founder of Tesla and SpaceX, uses time blocking to schedule his day in intervals as small as 5 minutes. In other words, he breaks his day down into 5-minute chunks, and schedules tasks, meetings, and events accordingly. You don’t have to think in 5-minute intervals, but any effort you make to block your time can be helpful. You can also improve your efficiency by “batching” similar tasks together; for example, you can block out 45 minutes to catch up on emails in the morning.
2. Jeff Bezos: Keep meetings small with the 2-pizza rule
Jeff Bezos, founder of Amazon and richest man in the world, uses the 2-pizza rule to estimate appropriate meeting attendance. He will only invite a number of people to a meeting who can be fed by a total of 2 pizzas. Obviously, this is not a precise calculation. The point is, you should be restricting your meetings to only the people who matter most. This will be helpful for facilitating better, more productive discussions; plus, you’ll cut down on the amount of total time wasted, since fewer people will be spending time.
3. Ray Dalio: Meditate on a daily basis
Ray Dalio, founder of Bridgewater Associates, credits his success to daily meditation. He’s encouraged his employees to practice transcendental meditation, and has even written a book on the subject. There are many meditation practices you can experiment with, stemming from different philosophies and backgrounds, but most of them attempt to achieve a similar goal: clearing your mind and improving your focus. Give it a try, and make it a habit to see if it works for you.
4. Mark Zuckerberg: Minimize decision fatigue
It’s been a known secret for many years that Mark Zuckerberg, founder of Facebook, wears the same clothes to work every day. But why? Zuckerberg’s idea here is to eliminate (or at least reduce) decision fatigue, or the accumulation of stress and anxiety as you make decisions throughout the day. If you can eliminate some decisions from your daily schedule (like choosing what to wear), you’ll cut down on decision fatigue, power up your thought leadership, and make important decisions (like choosing a vendor) much less stressful.
5. Jack Dorsey: Rely on day theming
Jack Dorsey, founder of Twitter, assigns themes to each day of the workweek. This is useful for splitting up your priorities, and remaining focused on the work that matters most. For example, you could use Monday as a day for meetings and catching up communications. You could use Tuesday for heads-down, focused work, and Wednesday for high-level strategic planning. It becomes even more effective if you turn it into a consistent routine.
6. Dustin Moskowitz: Keep one day completely free
In line with this, Dustin Moskowitz, founder of Asana, always keeps one day of the week completely free of meetings and scheduled events. In the scenario we outlined above, this could be Tuesday—a day in which there are no meetings, whatsoever. Meetings aren’t necessarily bad, but they often distract you from your individual priorities.
7. Tim Ferriss: Apply the 80/20 rule
Tim Ferriss, author of The 4-Hour Workweek, recommends using the Pareto principle (or the 80/20 rule) to be more selective about your work. The basic idea is that 80 percent of your results come from 20 percent of your inputs—in other words, 80 percent of your value in a day comes from 20 percent of your working hours. Which types of tasks matter most, and how can you prioritize them over others?
Uncovering Your Own Productivity Hacks
While I certainly enjoy reading and learning from some of history’s greatest entrepreneurs, I also think it’s important to avoid succumbing to hero worship or survivorship bias. Just because an entrepreneur found success doesn’t mean they’re good at everything, and just because a habit or trick worked well for one entrepreneur doesn’t mean it’s going to work for you.
Experiment with different tools, strategies, scheduling approaches, and time management techniques—and be sure to measure your results. Find a combination of strategies that best suits your personality and work style, and don’t be afraid to work new approaches into your rotation.
Image: Depositphotos